Car Rental Prices: USA Sees an Additional 5% Surge in 2024

PUBLISHED ON May, 21 2024

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Renting a car frequently emerges as the most economical and convenient means of exploring the outskirts of major cities, where public transportation may not be adequately accessible.

Renting a car in USA is increasingly favored by travelers for its myriad benefits. Foremost, it bestows a sense of autonomy and adaptability, allowing individuals to explore at their leisure and discover hidden gems. This choice offers convenience, eradicating dependence on public transit schedules or pricey taxis. Moreover, it empowers travelers to tailor their journeys, facilitating impromptu stops and scenic detours. Additionally, it proves economical for groups or families, sparing them the expense of multiple transit fares. In sum, renting a car enriches travel experiences, fostering lasting memories and genuine immersion in visited locales.

Our recent study found that the average cost of car rentals in some of USA’s most well-liked car rental spots has increased by 5% since 2023. This comes after a 22% increase in 2023. This is not the highest price increase that the public has seen in recent years, and it comes after prices already increased by 50% after the Covid-19 pandemic. As the cost of car rentals continues to climb, it’s essential to discover strategies to navigate these newfound challenges. Whether you’re planning a road trip or a city getaway, understanding the implications of rising rental prices is paramount for making informed travel decisions.

The study by CarInsuRent.com, a leading provider of stand-alone car rental insurance, looked at the cost of hiring a large car (Toyota Camry or similar large car) for a week, from August 1st – 7th 2024, in seven destinations in ten destinations (Charlotte, Chicago, Dallas, Denver, Las Vegas, Los Angeles, New-York, Orlando, Phoenix, and Seattle) with six rental companies, Avis, Budget, Dollar, Enterprise, Sixt and Thrifty, and compared these to the same week in 2023.

Car Rental Prices in USA Surge in 2024

Car Rental Prices in USA Surge in 2024

The study revealed that the average cost to hire a full-sized hatchback this August will be around US$ 709 for a week. For the same type of vehicle in August 2023, the average price for a week was only US$ 678.

Los Angeles saw the largest price increase of 17% – a staggering price rise of $ 111 (from $ 645 to $ 755) – followed by Orlando which saw a 16% increase of $ 88.

Seattle, which saw a 65% increase in 2023 saw a 10% decrease in 2024, when the average rental price went down from US$ 924 to US$ 835.

It is pretty obvious that not all car rentals are born equal, and that the cost of living (and car rental) may differ from one place to another. Nevertheless, recent data on car rental prices in the USA has revealed exorbitant rates, with Avis at Seattle Airport topping the list at a jaw-dropping $ 1,250 per 1-week rental. Following behind is Dollar at JFK Airport, demanding a staggering $ 1,195 for a (large) rental car. These exorbitant prices mark an alarming increase compared to previous years, leaving travelers dismayed and questioning the affordability of renting a vehicle.

In the midst of soaring car rental prices across the USA, there is a glimmer of hope for budget-conscious travelers. Budget, a prominent car rental company, stands out with its affordable rates, offering a much-needed respite from escalating costs. The lowest recorded price for the same type of car rentals (full size -Toyota Camry or similar) was found at Downtown Orlando , where a vehicle could be secured for just $ 321. This stark contrast to the exorbitant rates presented above highlights the significance of shopping around and exploring different rental options to secure the best deal. With a considerable price gap between the highest and lowest rates, it is evident that savvy travelers who are willing to do their research can still find reasonably priced car rental options amidst the market upheaval. 

Average Car Rental Prices in USA

Average Car Rental Prices in USA

Even though renting a car has a cost, there are numerous additional elements that could force travelers to pay even more for their week’s rental.

The study reveals that ‘extras’ purchased from the rental desk can cause costs to spiral, and have risen by 3% in the last twelve months. In 2024, drivers will pay on average US$ 27 for an additional driver, US$ 85 for a child’s car seat and US$ 251 (!!!) for excess waiver insurance, including super damage waiver and tire and windscreen excess.

One of the biggest expenditures for tourists at the rental counter is typically the additional waiver insurance, which protects drivers from this additional liability. Excess liability is the sum due even if the renter is not at fault if the rental car is stolen or wiped out. According to CarInsuRent.com, the average extra liability for theft and damage was US$ 2,000. Many car rental companies offer various policies, including a super damage waiver (average cost: US$ 191) and tire and windscreen cover, with a combined average cost in this study of US$ 251 per week in the USA. This is five times more expensive than a policy from a specialist insurance provider, like CarInsuRent.com, which charges only US$ 49.90 for a week’s policy that covers damage, theft, tires, and windscreen cover. With CarInsurent.com, annual car hire excess insurance policies start at US$ 94.90.

Gil Farkash, the CEO and founder of CarInsuRent.com, said: I am concerned regarding the continuous rise in car rental costs, coupled with persistent fuel price hikes, which poses challenges for travelers planning road trips”. Gil continues: “it is important to ensure consumers’ access to fair and competitive rates by enhanced transparency and uniformity within the car rental sector”.  

It really pays to compare prices, as they can differ between rental agencies. It’s also very important to verify the cost of any extras you may require, so there are no unexpectedly high costs when you go to pick up the rental car. When compared to the excess waivers offered at the rental counter, purchasing car rental excess insurance from a specialized insurance provider like CarInsuRent.com might result in significant savings.

 

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Frequently Asked Questions (FAQ)

Does my car insurance cover rental cars?

Short Answer: Most personal auto insurance policies extend to rental cars, but coverage varies by insurer and policy type.

Detailed Answer: Your personal car insurance typically covers rental cars with the same limits and deductibles as your regular policy. This includes liability, collision, and comprehensive coverage if you have them. However, coverage only applies to rentals for personal use, not business travel. Always verify with your insurer before traveling, as some policies exclude certain rental types or international rentals.

Key Considerations:
  • Coverage matches your personal policy limits
  • Same deductible applies to rental claims
  • Business rentals often excluded
  • International coverage varies by insurer
  • Luxury or exotic vehicles may be excluded

Will my car insurance cover a rental car abroad?

Short Answer: Most US car insurance policies do not cover rental cars outside the United States and Canada.

Detailed Answer: Standard US auto insurance policies typically exclude coverage for rentals outside North America. Some insurers extend coverage to Canada, but European, Asian, and other international rentals usually require separate coverage. For international travel, consider purchasing rental insurance from the rental company or a third-party provider like CarInsuRent that specializes in international rental protection.

International Coverage Options:

- Rental company insurance (most expensive)

- Credit card coverage (limited protection)

- Third-party providers like CarInsuRent (comprehensive, cost-effective)

- Travel insurance with rental coverage

- Temporary international auto policies

What's the best rental car insurance for international travel?

The data is clear: CarInsuRent offers up to 70% savings on rental car insurance

Beyond savings, CarInsuRent offers:

  • Transparency: Clear policy terms you can read at leisure.
  • Control: You choose coverage levels without sales pressure.
  • Flexibility: Coverage travels with you across countries and rental companies.
  • Protection: Comprehensive excess coverage at a fraction of rental counter cost.
In an industry notorious for expensive add-ons and pressure tactics, CarInsuRent, the best rental car insurance for international travel, puts travelers back in control while saving substantial money.

Should I buy rental car insurance from the rental company?

Whether you should buy the rental company’s insurance depends on what coverage you already have and your personal risk tolerance. Here’s a practical decision framework most people use:

Skip the rental company insurance if ANY of these apply:

  • Check if your personal auto policy include coverage for rental cars.
  • Most major credit cards (Visa, Mastercard, AmEx, Chase Sapphire, etc.) offer primary or secondary collision damage waiver offer rental car insurance coverage. Note: Almost always this coverage excludes liability, theft of personal items, and exotic/luxury vans/trucks. You must decline rental company CDW and charge the entire rental to that card.
  • Check if your travel insurance (e.g., Allianz, World Nomads, credit-card trip insurance) includes rental collision.

Buy (or seriously consider) rental company insurance if:

  • You have no personal auto insurance (e.g., you don’t own a car).
  • You’re driving in a country where your U.S./home policy explicitly excludes coverage (fairly rare, but happens in Ireland, Jamaica, Israel, etc.).
  • Your credit card coverage is secondary and you don’t want to deal with filing through your personal policy first (deductible + possible rate hike).
  • You want zero-deductible peace of mind and don’t mind paying $30–$60/day extra.
 

Can I buy a plan for just one day?

Yes. Insurance for a single day is available.

Can I buy a plan when I pick up my rental car?

No. You should purchase a policy before starting your travel.

Can I use the policy for car hire in my home-country / country of residence?

Local rentals are covered by our Car Club / Car Sharing Hire Excess Insurance. You can use it in your Country of Residence and there are no restrictions regarding proximity of use to your home address.

If You are renting a Vehicle for use within your Country of Residence and if you purchased Multi Trip (Plan B) Policy, You must also have at least 2 nights pre-booked accommodation in your Country of Residence. The Annual Policy is priced for travelers who rent cars intermittently across multiple trips, not as a substitute for owning a car. Tourists typically drive fewer total days/miles per year and face different risks. Local renters drive far more and more often, which materially increases claim frequency and would break the pricing if covered at the same annual premium. The product is excess reimbursement for short-term rentals, not long-term / leasing / continuous domestic car use.

If You are renting a Vehicle for use within your home country and if you purchased Daily coverage (Plan A) you are covered even if theft or damage occurs within 150km of your home provided that you are a resident of the EEA.

Multiple rentals are allowed as long as each rental will not exceed 45 consecutive days.

in event that You return the rental vehicle and pick up another rental vehicle during the 48 hours after you return the first rental vehicle, the new rental is not covered under this policy, unless the new rental occurs within more than 150km from the rental station where you left the first rental vehicle.

We encourage you to read our full guide about Car Rental Insurance in Europe to learn everything you need to know about European car rental insurance.

Find the answers you’re looking for to the most frequently asked car hire insurance questions as well as other questions relating to our products and services.

Visit the FAQ page